CogiLab
38+
Conferences
5
Publications
3
Patents
7
Sponsorships
Conference Talks & Presentations
Explore our contributions to global conferences and academic forums
Marketing & Brand StrategyDec-23
Applications of Dynamic Linear Models (DLM) in Marketing Analytics
International Conference on Business Analytics and Intelligence
IISc, Bangalore
Marketing & Brand StrategyJan-23
Estimating Underlying Demand and Forecasting Future Sales of a Retailer Based on Multiple Time Series
International Conference on Statistics, Probability, Data Science and Related Areas
Kochi
Marketing & Brand StrategyDec-22
Hierarchical Bayesian Methods for Improving Targeted Advertisements on E-commerce Platforms
International Conference on Business Analytics and Intelligence
IISc, Bangalore
Advanced Statistical Modeling & MethodologyDec-20
Dynamic Bayesian Modeling of Count Time Series using R-INLA with a Marketing Application
International Virtual Conference on Advanced Statistical Techniques in Business and Industry
Kochi
Marketing & Brand StrategyDec-19
Twining Dynamic Linear Models and Partial Least Squares for Media Budget Optimization in FMCG
7th International Conference on Business Analytics and Intelligence
IIM - Bangalore
Advanced Statistical Modeling & MethodologyDec-18
Workshop on Applied Time Series Using R
International Conference on Advances in Statistical Methods and Data Science
University of Madras
Advanced Statistical Modeling & MethodologyDec-16
Data Analytics & The Role of Inference
International Conference on Business Analytics and Intelligence
IISc, Bangalore
Marketing & Brand StrategyDec-14
Measuring Trade promotion Effectiveness in Emerging Markets
International Conference on Business Analytics and Intelligence
IISc, Bangalore
Industry & Academic PerspectiveDec-14
Data to Decisions
International Conference on Business Analytics and Intelligence
IISc, Bangalore
Industry & Academic PerspectiveMar-25
Statistics - The OG for handling uncertainty
P.D.Murthy Memorial Lecture
IIT Kanpur
Advanced Statistical Modeling & MethodologyDec-24
Modelling of Market Shares using Latent Gaussian Models for Compositional Data
IISA meeting
Kochi
Advanced Statistical Modeling & MethodologyJul-24
Modelling of Market Shares using Latent Gaussian Models for Compositional Data
ISBIS 2024 meeting
Yogyakarta, Indonesia
Industry & Academic PerspectiveMar-24
Panel Discussion: "When the rubber hits the road - Implementing academic solutions in industry"
IEOR Day
IIT Bombay
Industry & Academic PerspectiveAug-23
Industry Expectations from M.Sc Statistics Graduate Students
Students Induction Program
Savitribai Phule Pune University, Pune
Industry & Academic PerspectiveJul-23
Faculty Development Program
WeSchool
Mumbai
Industry & Academic PerspectiveJul-22
Journey from Client Projects to Publications
Faculty Development Program
WeSchool, Mumbai
Industry & Academic PerspectiveNov-21
Golden Generation of Statistics
Department of Statistics
Christ University, Bangalore
Industry & Academic PerspectiveOct-21
Marketing - Yet Another Playground for Data Scientists
Department of Business Management
University of Pretoria, South Africa
Industry & Academic PerspectiveOct-21
Why Computing?
Department of Statistics
University of Pune
Marketing & Brand StrategySep-21
Improving Promotional Effectiveness for Consumer Goods - A Dynamic Bayesian Approach
Indian Society for Probability and Statistics conference (Virtual)
Kochi
Industry & Academic PerspectiveMar-21
Marketing Yet Another Playground for Data Scientists
Data Science Seminar
Chennai Mathematical Institute (CMI), Chennai
Advanced Statistical Modeling & MethodologyOct-20
Glimpses of Bayesian Analysis
Cartesian Consulting
Mumbai
Marketing & Brand StrategyDec-19
Data Science Applications in Marketing
International Indian Statistical Association
Mumbai
Marketing & Brand StrategyDec-19
Measuring Return on Marketing Investment
Statistical Methods in Finance 2019
CMI - Chennai
Advanced Statistical Modeling & MethodologySep-19
Workshop on DLM using R
YBIS 2019
Mimar Sinan Fine Arts University - Istanbul
Marketing & Brand StrategyAug-19
RoI Calculator for Promotion Spends in CPG Sector
ISBIS 2019 Meeting
Kuala Lumpur
Advanced Statistical Modeling & MethodologyAug-19
Workshop on Bayesian Analysis of Time Series Using R
ISBIS 2019 Meeting
Kuala Lumpur
Marketing & Brand StrategyApr-19
Exciting Applications of DLM in CPG Industry
New England Statistical Symposium
Hartford, USA
Marketing & Brand StrategyJul-18
Measuring trade and consumer promotion effectiveness in CPG domain under DLM framework
ISBIS 2018 Meeting
University of Piraeus - Greece
Marketing & Brand StrategyDec-17
Determining Brand Attributes for a Consumer Packaged Goods Brand from Imbalanced Binary Data
International Indian Statistical Association
Hyderabad
Marketing & Brand StrategyJul-17
Hierarchical Models for Pricing in Consumer Packaged Goods Industry
61st World Statistics Congress
Marrakesh - Morocco
Industry & Academic PerspectiveApr-17
Analytics Unleashed: How Analytics should serve Strategic Decision Makers
Marketing Analytics and Data Science Conference
San Francisco
Marketing & Brand StrategyJun-16
Continuous Learning Algorithm on Skewed Data for Optimal Media Purchase
ISBIS 2016 Meeting
Barcelona - Spain
Marketing & Brand StrategyApr-16
CSF: The Most Important Metric You've Never Used
Marketing Analytics and Data Science Conference
San Francisco
Advanced Statistical Modeling & MethodologyDec-15
Who's Who in my Transaction Data?
International Indian Statistical Association
Pune
Marketing & Brand StrategyMay-15
Brand and Equity Pricing: PepsiCo's performance Power Insight
ESOMAR LIVE
Asia Pacific, Singapore
Marketing & Brand StrategyMar-15
Brand and Equity Pricing: PepsiCo's performance Power Insight
ARF: ReThink
NYC, USA
Marketing & Brand StrategyDec-14
Measuring Trade Promotion Effectiveness in Emerging Markets
IASSL 2014
Colombo - Sri Lanka